Going after the ripple effect in #communication with @sophperrin (@MediumFrance #socialmedia) [#article]

Voici une tribune publiée sur Medium sur le thème des effets de ricochets de la communication. Merci Socphie Perrin pour la traduction 🙂

Going after the ripple effect in communication
Many times communications go through a peak and then fall. With social networks, we can extend this peak and allow much longer lifetime to our news.
During a walk along the river, there is nothing strange about wanting to take a stone, and playing stone skipping trying to throw it as far as possible. Usually it results an interminable game and the one that makes the maximum number of bounces is the winner of this joyful game. To push back the limits further, you need to choose carefully a flat stone.
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Pour lire la suite de l’article : https://medium.com/@Alban_Jarry/going-after-the-ripple-effect-in-communication-46c17e1553ae

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