What are the keys to having a strong personal brand ? (@beBee) #CDO #i4emploi #digital #ITW

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Bebee asked me about social media :


What are the keys to having a strong personal brand?
There isn’t one recipe for creating your personal brand, you get there little by little and through trial and error. You can find everything online and everything is checked out. It’s impossible to lie about one’s profile because today, thanks to the internet, we have so much information about everyone available to all of us. Our image evolves over time, and in regards to your personal brand, there isn’t anything worse than leaving your image static.
If people think well of you then that means you have succeeded in building a positive personal brand. But really it’s complicated to fully figure this out since a quantitative method to obtain or measure your reputation doesn’t exist, and rankings don’t give us an exact view of what others think of you.

Pour lire la suite de l’article : https://www.bebee.com/producer/hive/bebee-english/exclusive-interview-with-alban-jarry-influencer-and-digital-strategy-specialist-part-2

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