______________________________________________________________
GOLD sponsor du blog :
Sponsors :
______________________________________________________________
Dans les nouveaux métiers du numériques, voici un article d’Albert Costill qui décrit la différence entre un social media manager et un community manager.
What’s the Difference? Community Manager vs Social Media Manager
You’ve probably come across rumblings that the “Social Media Manager” position is dead. In reality, it isn’t that simple. As HootSuite’s CEO Ryan Holmes explains, the position has shifted to become an essential part of a marketing strategy. Furthermore, there are still plenty of people who don’t understand how to properly use social media in the business world. In this case, we still need people to educate and train others on how to effectively use social media.
Also consider when it comes to content marketing, many companies are still saying their top priorities are driving sales or leads, engaging customers, and boosting brand awareness. When it comes to challenges, business owners say they struggle with lack of time to create content (51%), producing enough content variety/volume (50%), producing truly engaging content (42%), measuring content effectiveness (38%), and developing consistent content strategy (34%).
_________________________________________________________
Présentations :
_________________________________________________________
________________________________________________________
Livre Blanc 735 utilisateurs aimantés par LinkedIn :
_________________________________________________________
Le Livre Blanc « 735 utilisateurs aimantés par LinkedIn » est consultable et téléchargeable gratuitement sur les plateformes :
Alban Jarry 